Vision
Create leading edge eTrading Hub that provides trading and asset management services to its member trading partners across the GCC financial markets and the MENA Region.
The objectives of ASWAQHUB are the followings:
- Enable member trading partners to trade securities in any GCC financial market
- Enable member trading partners to manage stock portfolios across the GCC financial markets
- Seamless integration with each member trading partner back office
- Provide a complete virtual back office
Business Need
The natural growth of any brokerage company lies in its ability to expand its operation beyond the geographical border of the country and exchange that it operates with. Hence, the need for an eTrading hub that provide brokers the ability to cover multiple geographical regions and financial markets. In addition, brokers can connect with each other in a partnered-network to route trade through each other systems. ASWAQHUB total solution provides solve brokerage firms business need as follows:
- Coverage: Brokers and their clients need to trade securities in any GCC/MENA financial market
- Management: Brokers and their clients need to manage stock portfolios across the GCC/MENA financial markets
- Integration: Brokerage firms need seamless integration with back office
- Cost efficiency: Brokerage firms can have a centralized virtual trading system and back office
Total Solution
ASWAQHUB is the ultimate solution for banks and brokerage firms who wish to internationalize their stock trading operation. Brokers across the chosen geographical region being GCC or MENA will have the same back office as one central back office hosted at one location to produce cost effective solution. This will enable fast partner integration and seamless operation (order settlement, portfolio management,…). The back office being provided by SunGard is globally tested in such environments. All desired financial Instruments can be supported in this model: Securities, Money market and derivatives trading. Furthermore, brokers can connect to the International Market.
The following diagram shows the eTrading Hub solution.

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